the relationship between ownership and control of the mass media
- Created by: Amelia Parnham
- Created on: 03-06-22 10:52
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- the relationship between ownership and control of the mass media
- how are the media organisations concentrating
- vertical integration
- horizontal integration
- globalisation
- synergy
- technology convergence
- Bagdikin
- 1992 = 22 corps controlled 90%, by 2004 this number decreased to 7
- who controls the media
- legal system
- laws of libel = prevent untrue publications
- equality act = forbid publications of discrimmination
- obscene publication act = forbids publications which courts deem obscene
- OFCOM
- established in 2003 to regulate mass media
- government
- electronic surveillance
- press conference = gov. side
- legal system
- Marxist view
- media is manipulated by the concentrated number of owners
- Bagdikin
- 1992 = 22 corps controlled 90%, by 2004 this number decreased to 7
- Bagdikin
- Ralph Milliband
- mass media is the new opium of the people
- believe the media audience is passive and easily manipulated
- Curran & Seaton
- found evidence showing the media interfered with newspaper content and manipulation
- E.G. Murdock & Iraq war
- Tunstall & Palmer
- gov is no longer interested in controlling media. Rather they offer regulatory favors in return for support
- media is manipulated by the concentrated number of owners
- Neo-Marxist view
- media is a tool to transmit dominant ideology
- Marxist view
- media is manipulated by the concentrated number of owners
- Ralph Milliband
- mass media is the new opium of the people
- believe the media audience is passive and easily manipulated
- Curran & Seaton
- found evidence showing the media interfered with newspaper content and manipulation
- E.G. Murdock & Iraq war
- Tunstall & Palmer
- gov is no longer interested in controlling media. Rather they offer regulatory favors in return for support
- media is manipulated by the concentrated number of owners
- Marxist view
- Althusser
- Media = ISA
- media owners have less direct influence as they can delegate to managers with same ideologies
- support for the dominant ideology could be due to agenda setting and gate keeping
- Philo
- found the media only broadcasts 3 main political solutions (AS) and ignore other avenues (GK)
- Philo
- media is a tool to transmit dominant ideology
- Pluralist approach
- argue media is driven by profits
- content is decided via consumer choice, media must respond to audience otherwise it'll go out of business
- believe media is mostly free from government control and direct ownership
- they believe that media companies are free to present any views
- how are the media organisations concentrating
- government
- electronic surveillance
- press conference = gov. side
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