Conformity - individuals accept the culturally approved goals and strive to achieve them legitimately
Innovation - individuals accept the goal of money success but 'new' illegitimate means such as theft or fraud to achieve them
Ritualism - individuals give up on trying to achieve the goals, but have internalised the legitimate means and so they follow the rules for their own sake
Retreatism - individuals reject both the goals and the legitimate means and become dropouts
Rebellion - individuals reject the exisiting society's goals and means, but they replace them with new ones in a desire to bring about revolutionary change and create a new kind of society
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