Speakers change their language to resemble that of their listener
Convergence
Divergence
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William Labov (1963)
Martha's Vineyard study
East Coast of America
Focused on realisations of the diphthongs [aw] and [ay] (as in mouse and mice)
He interviewd a number of speakers drawn from different ages and ethnic groups
In younger speakers, a movement from the pronunciation associated with the standard New England norms was happening
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Peter Trudgill (1974)
Norwich Study
-ing dropping
Class has more of a determiner of non-standard usage than gender, although women do tend to speak more over-prestige than men
If you drop your '-ing's then you are more likely to be working class
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David Rosewarne (1984)
Estuary English
Newly observed variety of English pronunciation
Recieved Pronunciation (RP) is the standard 'correct' way of speaking English but it is being replaced by Estuary English
Estuary English is a variety of modified regional speech, it is a mixture of non-regional and local south-eastern English pronunciation and intonation.
Glottal stops
/h/ dropping
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Pamela Fishman (1992)
English is less well loved but more used because it has econo-technical superiority
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