How info is passed around an organisation, including vertically, horizontally and through the "grapevine" or gossip network. Vertical communication takes place between the manager and subordinate. Formal communication flows in an organisation are shown by the organisational chart.
Benefits of good communication:
- Improve efficiency in reaching business objectives
- Customer needs are more easily identified and met
- Managers benefit from ideas and suggestions from colleauges
- Allows the firm to be quickly aware of changes to the business, improve response times
Horizontal communication; takes place between two individuals at the same level of the hierarchy
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