Coca Cola Case Study 5.0 / 5 based on 1 rating ? GeographyEconomic changeGCSEOCR Created by: AliceCreated on: 18-11-15 16:09 Where abouts in India does this case study focus on? Kerala, SW India 1 of 10 How many people do Coca Cola directly employ in India? 6000 2 of 10 Why might MNCs choose to produce in India? cheap labour, relaxed working laws, lots of sugar, free unrestricted water, large market - populztion of 1.3bn 3 of 10 What are the positive social impacts? $1bn investment could be used to improve peoples lives, Coca Cola foundation have spent $10nillion on community projects there 4 of 10 What are the positive economic impacts? 6000 people directly employed there, these jobs cause more jobs in the local community 5 of 10 What are the negative social impacts? Workers are often temporary and work with little or no safety measures, some workers work 12 hour shifts for 50 cents 6 of 10 What are the negative economic impacts? profits go to US shareholders, 7 of 10 What are the negative environmental impacts? 2.5l of water are needed to produce 1l of coke, since coke arrived in Kerala water tables have fallen by 1m per year 8 of 10 How many people emigrated from Kerala and why? 916 emigrated because of falling yields, due to lack of water 9 of 10 What has Coke done to try to reduce its environmental impacts? implemented a program that has increased its water efficiency by 25% over the past 5 years. 10 of 10
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