conformity 0.0 / 5 ? PsychologyConformityA2/A-levelAQA Created by: Thabisile NdlovuCreated on: 07-11-16 00:42 driven by our desire to be liked normative social influence 1 of 6 changing our behaviour/belief systems due to real or imagined group pressure. conformity 2 of 6 occurs when individuals adjust their behaviour and opinions to those of a group because membership of a group seen as desireble/role models identification 3 of 6 conducted research to support NSI Asch 4 of 6 conducted research to support conformity to social roles. Zimbardo 5 of 6 Complete agreement from a group of people about an answer or view point Unanimity 6 of 6
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