What is the term for the objective the whole company aim to meet?
corporate objective
1 of 10
what is the term used to describe the aim and objectives set by an individual department within a business?
functional objectives
2 of 10
what are the following known as: measurable, agreed, time specific, realistic?
SMART objectives
3 of 10
What is the process of putting a businesses products into a table to recognise what marketing strategies need to be put into place?
boston matrix
4 of 10
What is the name of the process of identifying a businesses strengths, weaknesses, opportunities and threats
Swot analysis
5 of 10
a brief statement, written by the business, describing its purpose and objectives, designed to encapsulate its present operations. What is this the defintion to?
Mission statement
6 of 10
A strategy to a direction towards a goal. Tactics are the actions taken to support that strategy. What is this the defintion to?
business tactic
7 of 10
A table with the boxes marked; existing, new, existing, new. What is this tabe called?
Ansoffs matrix
8 of 10
specialization of cooperating individuals who perform specific tasks and roles. This is the defintion for what term?
division of labour
9 of 10
A target of or outcome for a business that allows it to achieve its aims. This is the defintion for what term?
objective
10 of 10
Other cards in this set
Card 2
Front
what is the term used to describe the aim and objectives set by an individual department within a business?
Back
functional objectives
Card 3
Front
what are the following known as: measurable, agreed, time specific, realistic?
Back
Card 4
Front
What is the process of putting a businesses products into a table to recognise what marketing strategies need to be put into place?
Back
Card 5
Front
What is the name of the process of identifying a businesses strengths, weaknesses, opportunities and threats
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