study & examination of an organisations cultural characteristics e.g. norms to determine whether they hinder or support its vision & mission
1 of 5
Ethnocentrism
Tendency of people to view their own cultures, ethics & norms as superior. Evaluation of other cultures according to preconceptions of ones own culture.
2 of 5
High-Context Cultures
Cultures e.g. Asia & Middle East that are relational, collectivist. People in these cultures emphasise interpersonal relationships. Developing trust is an important first step to develop any business transaction.
3 of 5
Low-Context Cultures
Cultures e.g. America & much of Europe that tend to say what they mean. Communicate using explicit & direct language.
4 of 5
Language
Over-reliance on language can be risky-lead to miscommunication & sensitivity toward other cultures
5 of 5
Other cards in this set
Card 2
Front
Tendency of people to view their own cultures, ethics & norms as superior. Evaluation of other cultures according to preconceptions of ones own culture.
Back
Ethnocentrism
Card 3
Front
Cultures e.g. Asia & Middle East that are relational, collectivist. People in these cultures emphasise interpersonal relationships. Developing trust is an important first step to develop any business transaction.
Back
Card 4
Front
Cultures e.g. America & much of Europe that tend to say what they mean. Communicate using explicit & direct language.
Back
Card 5
Front
Over-reliance on language can be risky-lead to miscommunication & sensitivity toward other cultures
Comments
No comments have yet been made