Interactive audience responses

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How can digital texts be described?
Shareable and spreadable
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How do the Foo Fighters use their social media?
To promote their albums, tours and merchandise
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How did Stormzy try to get his single Shut Up to number one on the UK singles chart for Christmas 2015?
Promoting that he wanted the single at number one on his social media, encouraging a Participatory audience response
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Remix is an example of participatory response. How does Katy Perry encourage this?
Incorporating popular memes into her music videos
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To promote her album Witness, Katy Perry filmed herself on youtube for a four day long livestream. How did she encourage an interactive response?
Answering fan's questions
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How are Stormzy's videos shareable and spreadable?
They are posted independently on youtube
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How does the Foo Fighters official website encourage audience participation?
Having links to a forum, social media and newsletter on the front page
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How can Interactive Audience theory link to another audience response theory?
An Interactive audience will share and spread texts, therefore members of the audience will become opinion leaders when applying their own opinions to a text when they share it
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Other cards in this set

Card 2

Front

How do the Foo Fighters use their social media?

Back

To promote their albums, tours and merchandise

Card 3

Front

How did Stormzy try to get his single Shut Up to number one on the UK singles chart for Christmas 2015?

Back

Preview of the front of card 3

Card 4

Front

Remix is an example of participatory response. How does Katy Perry encourage this?

Back

Preview of the front of card 4

Card 5

Front

To promote her album Witness, Katy Perry filmed herself on youtube for a four day long livestream. How did she encourage an interactive response?

Back

Preview of the front of card 5
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