Media quiz
0.0 / 5
- Created by: Libbydoh12
- Created on: 06-11-23 17:54
When was The Times first published?
1785
1 of 57
What is The Times Newspaper group a subsidiary to?
News UK
2 of 57
When was the current name ‘The Times’ given to the paper
Jan 1st 1788
3 of 57
What year did The Times and The Sun gain common ownership?
1967
4 of 57
What is good about the non changing masthead of The Times?
It offers reliability in an era of fake news
5 of 57
News UK is a subsidiary for which American mass media conglomerate?
News Corporation
6 of 57
How was News UK formed?
Following a split form News corporation
7 of 57
Which newspaper does News UK also produce?
The Sun
8 of 57
Why did ‘news of the world’ cease production
Due to the phone hacking scandal
9 of 57
Which is correct?
News UK-right wing, The Times-Neutral
10 of 57
Conservative columnists
Daniel finkelstein, Tim Montgomerie, Matthew Parris, Matt Ridley
11 of 57
Labour columnists
David aaronvitch, Phillip Collins and jenni russel
12 of 57
One of the first companies to...
Introduce an online newspaper and paywall
13 of 57
Why did they introduce The Times online?
It was a response to a fall in print sales
14 of 57
The only newspaper to show year-on-year growth for print sales, how many daily average?
407,566
15 of 57
What does IPSO stand for?
Independent Press Standards Organisation
16 of 57
What is IPSO’s role?
To maintain Press Standards but is anti-leveson
17 of 57
How does The Times market the fact it has never been scrutinised by IPSO?
In the promotion “the UK’s most trusted newspaper”
18 of 57
Why do The Times Newspaper and News Corp face increasing pressure (Livingstone & Lunt)
To adhere to strict rules and guidelines on industry practice due to the phone hacking scandal
19 of 57
What do The Times and News Corp have an issues of? (Livingstone & Lunt)
Protecting citizens from harmful material whilst ensuring choice and free press
20 of 57
What does digital media do to traditional approaches? (Livingstone & Lunt)
Puts it at risk
21 of 57
Is The Times part of a horizontally or vertically integrated company? (Curran and Seaton)
Both
22 of 57
What are the negatives to being part of a large conglomerate? (Curran and Seaton)
Could limit or inhibit creativity and journalists’ freedom
23 of 57
What has Murdoch been accused of? (Curran and Seaton)
Controlling his newspaper content and editorial teams
24 of 57
What is argued about a diverse pattern of ownership? (Curran and Seaton)
It creates more adventurous media products
25 of 57
What is beneficial to being vertically and horizontally intergrated? (David Hesmondhalgh)
Wide range of titles on offer to maximise audiences and minimise risk
26 of 57
Why did The Times embrace the digital expansion? (David Hesmondhalgh)
To allow a way to still generate an income online
27 of 57
How will the paper benefit from digital media? (David Hesmondhalgh)
Increase in production and promotion
28 of 57
What is The Times steeped in?
Tradition and quality
29 of 57
What is The Times known for?
It’s detailed and objective writing style, providing multiple view points
30 of 57
What does The Times rely on instead of TV and Radio adverts?
Rich heritage, solid reputation and interested readership
31 of 57
Who is the target audience?
Predominantly upper middle class
32 of 57
What is The Times political stance?
Fairly right wing of centre
33 of 57
When did the paper begin to be published by Times Newspaper?
1981
34 of 57
What else does News Corp also own?
The Sun, The Sunday Times and partly Press Association
35 of 57
Benefits of a range of journalists
Varies political viewpoints, offers more objective political stance
36 of 57
What is good about having a range of supplements?
Diversifys it’s reading content
37 of 57
What good about The Times website?
Offers a more analytically detailed and diverse examination of the days events
38 of 57
According to NRS and ABC data who is the predominant audience of the paper?
ABC1, over 35 and has a liberal/slightly right wing political stance
39 of 57
What is typical about the readers of The Times?
Sophisticated reading age- hence multiple opinions and in depth analytical language
40 of 57
Where is there a large readership?
In the South of the UK
41 of 57
What does the paper do for the reader?
Give them every opportunity to make their own mind up
42 of 57
What die the paper assume about the audience?
They are completely knowledgeable
43 of 57
How do they consider the readership?
Intelligent, fair and capable of independent opinion
44 of 57
Why are intertextual references used?
As an indicator of the mood of the masses
45 of 57
References will often be...
Highbrow and refer to classical literature and/or art work
46 of 57
What do The references act as?
An enigma for the reader and can reveal a possible subjective opinion
47 of 57
What do front pages have heavy emphasis on?
The text and headlines
48 of 57
Describe the layout:
Monotone and plain
49 of 57
Purpose of the puff?
Informs of spreadsheet and content of supplements in the centre of the newspaper
50 of 57
Purpose of the back page?
One main sports story appealing to middle/upper class readers
51 of 57
What is the bottom third of the page reserved for?
The Times crossword
52 of 57
What are centre spreads reserved for?
Special sections and pullouts
53 of 57
What do centre spreads put more emphasis on
Graphical representations- more logical and pictorial manner
54 of 57
Purpose of editorials?
It is a reserved ‘comment’ section containing all editorials to one location over a number of pages
55 of 57
Purpose of the home page?
List of stories bookended by adverts
56 of 57
What is the main image ***** for? (Online)
To inform the user of options available to pay for the subscription to get the full access of the site
57 of 57
Other cards in this set
Card 2
Front
What is The Times Newspaper group a subsidiary to?
Back
News UK
Card 3
Front
When was the current name ‘The Times’ given to the paper
Back
Card 4
Front
What year did The Times and The Sun gain common ownership?
Back
Card 5
Front
What is good about the non changing masthead of The Times?
Back
Similar Media Studies resources:
0.0 / 5
0.0 / 5
0.0 / 5
0.0 / 5
0.0 / 5
2.0 / 5 based on 2 ratings
3.0 / 5 based on 1 rating
0.0 / 5
0.0 / 5
Comments
No comments have yet been made