Minority influence

?
  • Created by: FatCat3
  • Created on: 24-12-21 10:19
what is minority influence?
when a minority changes the beliefs or attitudes of a majority.
1 of 8
what are 3 ways of minority influence?
consistency, commitment, flexibility
2 of 8
what was the study for consistency and how tested it?
Moscovici did a 'colour perception task', 172 fems placed in groups of 6, 2/6 were confederates. there was a consistent group- all 36 slides were green (tho they were shades of blue) and inconsistent- 24 slides were green--
3 of 8
continuing from previous card
--ppl in consistent agreed on 8.2% trials and inconsistent agreed on 1.25%
4 of 8
who tested the flexibility and what was the study?
Nemeth, there was a 'ski-lift accident' and 4 groups of pp (1 con in each group) had to agree on a compensation amount. 2 conditions, 1. inflexible, where pp were set on low compensation and would not give more, 2.flexible, wanted low but compromised w. a
5 of 8
continuing w previous card
the inflexible condition had no impact but the flexible condition allowed majority to also compromise and change their view.
6 of 8
what is another feature of commitment?
augmentation principle
(no studies for commitment only has examples such as rosa parks, etc)
7 of 8
name the evaluations
-biased sample for Moscovici
-broke ethical guidelines-deceived participant and not fully informed consent- Moscovici
-method issues mundane realism-Moscovici
-support for ISI, one variation they wrote answers and more answers changed as it was easier t
8 of 8

Other cards in this set

Card 2

Front

what are 3 ways of minority influence?

Back

consistency, commitment, flexibility

Card 3

Front

what was the study for consistency and how tested it?

Back

Preview of the front of card 3

Card 4

Front

continuing from previous card

Back

Preview of the front of card 4

Card 5

Front

who tested the flexibility and what was the study?

Back

Preview of the front of card 5
View more cards

Comments

No comments have yet been made

Similar Psychology resources:

See all Psychology resources »See all Conformity resources »