Rebranding-a place is developed to change its image and peoples idea of it. Regeneration-developing an area and giving life back to it. Re-imaging-the reputation of a place is promoted in a positive way.
1 of 12
What does rebranding include?
Environmental. Social.Economic. Political
2 of 12
What affects the reputation of a place?
Vandalism/litter.Dereliction.Public transport.Media coverage.Quality of services
3 of 12
What does perception and profile mean?
Perception-how people percieve a place. Profile-what the place is actually like.
4 of 12
How and why have urban areas declined?
Loss of retailing. Decline in manufacturing bases. Increasing costs. Declining CBDs.
5 of 12
How and why have rural areas declined?
Loss of agriculture as an employer. Closure of schools and shops. Lack of transport.
6 of 12
How and why have coastal areas declined?
Loss of tourism. Decline in fishing industry. Rising sea levels.
7 of 12
Which parts of the city need rebranding and why?
Inner city. Edge of city sink estates.CBDs. Why-poverty, unemployement,pollution.
8 of 12
Use an example to show why inner cities need to be rebranded?
Growth of Gorbals(1800-1930). Overcrowded tenements(1950s). Comprehensive redevelopment(1960s). Failure of comprehesive redevelopment(1980s).
9 of 12
Why do Glassgows Edge of city sink estates need to be redeveloped?
Poeople had to commute long distances. Lack of things for young people to do-turned to crime. Male unemployment 40%.
10 of 12
Using Blackpool explain the lifecycle growth of a seaside resort
Introduction(1750-1850)-Henry Banks built the first holiday cottages. Growth(1850-1915)-Three piers and a winter garden. Maturity(1915-1918)-Dr Russel points out that sea water has medicinal qualities. Decline(1980s-onwards)-package hollidays.
11 of 12
Why does Cornwall need to be rebranded?
2nd most deprived(2004). Large numbers of small communities mean services are costly to provide for.
Comments
No comments have yet been made