The Behaviourist Approach 0.0 / 5 ? Health & Social CareUnderstanding human behaviour and developmentA2/A-levelOCR Created by: Freya ThorpeCreated on: 19-04-16 14:15 Means to make something stronger Reinforcement 1 of 6 Theorist who developed Operant Conditioning Skinner 2 of 6 The idea that rewarding a behaviour makes it more likely to be repeated PositiveReinforcement 3 of 6 When you take away something unpleasant to strengthen a behaviour NegativeReinforcement 4 of 6 A behaviour may be performed in more than one situation. Generalisation 5 of 6 The elimination of the behaviour by stopping reinforcement of the behaviour. Extinction 6 of 6
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